This is a professional purple shampoo, highly concentrated in violet pigments, developed for blonde, bleached, or highlighted hair. It effectively neutralizes unwanted yellow and orange tones, gently cleansing while strengthening and nourishing the hair fiber thanks to the Triple Acid Protein Complex and amino acids. This shampoo protects color, prevents breakage, enhances shine, and leaves blonde hair looking fresh, luminous, and healthy, worthy of a salon. Regular use keeps blonde vibrant, without unwanted reflections and with maximum softness.

Neutralizes yellow and orange tones
Strengthens and hydrates blonde hair
Protects against breakage and enhances shine
Glossy finish and vibrant color

Frequently Asked Questions:
Can Redken Color Extend Blondage Shampoo be used daily?
No, it is recommended to use it 1 to 2 times a week to avoid excess violet pigmentation and maintain balanced blonde.

Is this shampoo suitable for all shades of blonde?
Yes, it is suitable for natural, bleached, or highlighted blondes, helping to neutralize unwanted tones and maintain a cool, luminous color.