Acidic Bonding Concentrate Shampoo is Redken’s most concentrated formula for all hair types and textures. This ultra-rich, luxurious shampoo delivers intense conditioning, reduces breakage and protects color.

Contains citric acid, an alpha hydroxy acid, within our concentrated bonding care complex that conditions, helping to protect weak bonds and improve hair’s strength and resilience after bleaching or color services. This pH-balanced shampoo is specifically formulated with an acidic pH to help defend against the potential negative effects of coloring, lightening and heat styling. The result? Hair that looks and feels healthy.

Key Benefits:
Up to 56% less breakage*.
Up to 76% less split ends**.
Up to 11x smoother hair***.
Balances pH to protect color
For all hair types and textures
Citric Acid, an alpha-hydroxy acid that conditions, helping to protect weak bonds
* When used as a shampoo and conditioner system with Acidic Bonding Concentrate versus a shampoo without conditioner
** Visual rating. When used as a shampoo, conditioner and leave-in treatment system with Acidic Bonding Concentrate versus a regular shampoo on bleached hair
*** When used as a shampoo, conditioner and leave-in treatment system with Acidic Bonding Concentrate

How to use:
Apply to wet hair; massage into a lather and rinse. Follow with Acidic Bonding Concentrate conditioner and leave-in treatment